3.2012 | Parents choosing schools

The Perception and Tendency of parents in choosing school for their children


The result shows us an overview of how much care the parents take toward their children studies.

-       Perception about education
-       Considered factors of education institutionschoosing
-       Media habits
-       Decision making behavior
-       ......
The  research report would be helpful for the education institutions and marketers for understanding the perception, demand and tendency of parent and students toward studying matters, hence pointing out the appropriated approaching method to the target student/parent. 

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